In this video, Thea Scott (Managing Director, Footprints Consulting) & Paul Lancaster (Newcastle Startup Week) discuss; why & how businesses should take a more holistic approach to their marketing to ensure it fits with their overall objectives, the difference between marketing of products / services & marketing of the business to attract talent or investment, the growth of the North East tech & digital sector & the importance of giving back & contributing to the local & regional economy.
If you need help or advice with your brand marketing, visit www.footprintsconsulting.co.uk
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